The Game Changer
Author(s): A.G. Lafley
How every leader can drive everyday innovation.
A.G. Lafley, chairman and CEO of Procter & Gamble, and Ram Charan, named the 'hottest management consultant in America' by "Newsweek", show how to change your business by making innovation the centrepiece of activity, driving everything from hiring and budgeting to strategy.
It is by making innovation an intimate part of the business that A. G. Lafley - the Jack Welch of the 21st century - has recently transformed Procter & Gamble from a $39 into a $76 billion dollar company. On the brink of collapse when he joined in 2000, it became a model for growth and innovation. In this inspiring and practical book - a game-changer in itself - Lafley explains how he turned around growth, productivity and the bottom line by making innovation integrated with everyday process, rather than a stand-alone activity. As this book shows, innovation can become a game-changer for any business in all areas of the organisation, from the CEO's desk to the everyday activities of each employee. By using new insights and easy-to-relate-to stories from P&G and other companies, this book is destined to become as influential as Good to Great and as Charan's own bestseller, Execution.
Product Information
A.G Lafley, chairman and CEO of Procter & Gamble, and Ram Charan, named the 'hottest management consultant in America' by Newsweek, show how to change your business by making innovation the centre of activity, driving everything from hiring and budgeting to strategy.
A"Admittedly, a huge amount has been written on innovationA--so much that the very term has become a business buzzword. But The Game-Changer stands out thanks to its concrete explanation of P&G's method and the rich company examples that Lafley provides.A" - Businessweek
A.G. Lafley, described as the 'king of management' by Fortune Magazine, has been the chairman and CEO of Proctor & Gamble since 2000 and in 2006 was named CEO of the Year by Chief Executive magazine. He lives in New York. Ram Charan, who learned the art and science of business in his family's shoe shop, has consulted for many well-known companies, including GE, KLM and DuPont and is a bestselling author. He recently bought his first flat in Dallas, Texas, aged 67.
General Fields
- :
- : Profile Books Ltd
- : Profile Business
- : 14 August 2008
- : United Kingdom
- : books
Special Fields
- : A.G. Lafley
- : Paperback
- : 808
- : 658.4092
- : 320
- : Illustrations